J.C. Leyendecker’s Vintage Prints and Originals
*J.C. Leyendecker’s Vintage Prints without Originals is also available*
Joseph Christian Leyendecker developed as a major talent near the turn of the twentieth century and became the most in vogue American illustrator of his day. Leyendecker was a keen student of self-promotion and quickly established an easily identifiable style, reaching the peak of his fame and productivity in the 1930’s. Leyendecker’s approach to his career influenced the art of illustration and he became mentor to an entire generation of younger artists, most notably Norman Rockwell, who began his career by specifically emulating Leyendecker.
Between 1896 and 1950, J.C. Leyendecker painted more than four hundred magazine covers. During ‘The Golden Age of American Illustration,’ the Saturday Evening Post alone commissioned Leyendecker to produce 322 covers as well as many advertisement illustrations for its interior pages. No other artist, until the arrival of Norman Rockwell two decades later, was so solidly identified with one publication.
His three most memorable creations, which live on to this day, were the iconic images of the Arrow Collar Man advertisements, the New Year’s Baby and the first Mother’s Day magazine cover created for the Post. The May 30th, 1914 Post Mother’s Day cover single-handedly birthed the flower delivery industry, and it created an American tradition. In many ways, J.C. Leyendecker was the personification of The American Imagist, an illustrator whose images came to symbolize so much in our American civilization.
J.C. Leyendecker’s Vintage Prints and Originals is a comprehensive collection of the art of Leyendecker who influenced the art of illustration and became an inspiration to future generations of illustrators.